Templates

Instagram comment-to-DM templates you can ship the same afternoon

Each template is a complete campaign: the keyword, the message, the link treatment, and the follow-up. Start from one, change the copy, point it at a post.

What you get

  • Keyword, message, link, and follow-up already filled in.
  • Written for the ask, not as generic filler.
  • Editable before anything is sent.
  • Works on posts and reels, on one post or across every post.

Product link drops

For a launch or a restock. The comment asks for the link, the DM delivers it with a tracked redirect so you can prove clicks rather than guess at them.

Lead magnets

Guide, checklist, or template in exchange for a keyword. Add a follow gate when the goal is growth, and it releases the link the moment they follow.

Local services

Quote requests and booking links for businesses that do not need a chatbot, just a fast reply while the person is still in the app.

Templates against building from scratch

Time to live
CoffeeReachChange the copy and the link, then activate.
Typical alternativeWrite the message, decide the structure, and test the link treatment yourself.
Copy
CoffeeReachWritten for the specific ask, with the keyword and call to action already matched.
Typical alternativeA blank field and a guess at what converts.
Tracking
CoffeeReachTracked links are wired in from the start, so click data exists from the first send.
Typical alternativeEasy to launch with a plain URL and lose the attribution for that campaign.

Templates

Start from a campaign that already works

Questions worth asking

Can I edit the template copy?

Yes. A template is a starting point, not a locked object. Everything is editable before and after activation.

Do templates work on reels?

Yes. Reels are where most comment-to-DM traffic comes from. A campaign can target one post, or every post on the account, or automatically attach to the next reel published.

Can I personalise the message?

Use {username} anywhere in the message and it is replaced with the commenter's handle when the DM is sent.

Connect one account and watch a comment become a DM

Free to start. No card, no call, no onboarding fee.

Start free